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Google and Yahoo Implement New Rules for Bulk Email Senders
Google and Yahoo have announced new stricter rules for bulk email senders to combat spam and improve email deliverability. Starting in February 2024, the two major email providers will enforce new requirements for bulk senders, which include
Email Marketing Metrics: What Numbers Really Matter?
In the vast realm of email marketing, success isn't just about hitting 'send' and hoping for the best. It's a nuanced dance with data, where the right metrics play a pivotal role in unraveling the effectiveness of your campaigns. Let's delve into the key email marketing metrics, understanding what each number signifies and why it matters for your campaign success.
Common Mistakes That Damage Email Sender Reputation
Email sender reputation plays a vital role in the success of your email marketing campaigns. A poor sender reputation can result in your emails being flagged as spam, blocked by email service providers, or sent directly to recipients' junk folders. In this blog post, we will explore how email sender reputation can be damaged and provide effective strategies to improve it.
Five Possible Reasons Why Your Emails Are Landing in the Spam Folder?
Email marketing is a powerful tool for businesses to reach their customers and promote their products or services. However, even with a great email marketing strategy in place, sometimes your emails end up in the spam folder. This can be frustrating and can have a negative impact on your email campaign's effectiveness. In this blog post, we will explore five possible reasons why your emails are landing in the spam folder.
What to Do If Your Domain is Blacklisted?
Having your domain blacklisted can be a frustrating experience, as it can impact your website traffic, search engine rankings, and email deliverability. If you find yourself in this situation, it's important to take action to get your domain removed from the blacklist as soon as possible. In this blog post, we'll go over the steps you can take to address the issue and restore your domain's reputation.
Spam Complaint
Email marketing initiatives are among the most affordable methods for connecting with clients and creating revenue.