Every marketers aim is to reach more of their leads via email for better conversion. Users may switch to another provider for their convenience, and their email addresses change. Also the email addresses linked to the dead domain have become useless when a company is shut down or changes its domain. For that you need to have clean & fresh mailing lists.

Stall and bad email data not only causes bad sender reputation but won’t get you results, thus hampering your marketing efforts. Thus it's imperative that you should use an email verifier checker such as Bouncify. Some of the reasons to use an email bounce verifier checker are mentioned here.

• Your email lists contain old, invalid, duplicate email databases.
• Purchased mailing lists causing bad sender reputation & delivery.
• Email data vendors who need to maintain clean databases for clients.
• Keep email lists fresh and accurate for better campaign results.
• Currently using bulk emailing to verify large email lists (which won’t work)
• Have lots of email lists and need email verifier online service to save time
• Reduce the risk of your ESP account getting suspended for high bounces.